About

    Founded in 2023 to answer one question

    Why is the AI that organisations have already bought sitting unused on the desktop?

    Two years of hands-on work later, the answer is plain. AI adoption and capability is a human challenge, not a technology one. The missing infrastructure is not another tool. It is the practice of moving people from access to capability, one real task at a time. We call that guided AI adoption.

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    Nobody left behind

    AI Capability is for Everyone.

    We run at up to 80% discount for education, healthcare, charities, and social-impact organisations. The programme is the same. The price is not.

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    The Founders

    Years of transformation work, distilled.

    Mackenzie Howe, Co-founder of Atheni

    Mackenzie Howe

    Co-founder

    Human capital economist with a specialism in applied AI (UBC, KCL, MIT). Adjunct faculty at Durham University Business School, where she lectures on AI across the MBA and leads the Applying AI in Practice executive education programme. She guest lectures internationally and advises governments, regulators and corporates on AI adoption and governance, and contributes to the IEEE P7010.1 global standard on AI and human flourishing, helping define how we measure the value AI rollouts create economically, socially and for human wellbeing. Mackenzie built her first platform in 2008, mallowstreet, bringing FTSE 100 pension fund decision-makers and capital markets online together for the first time, leading the build in a heavily FCA-regulated market while running the commercialisation that made mallowstreet the industry standard by 2010. A former Team GB international swimmer, Mackenzie has spent her career at the intersection of technology and business, driven by a single question: how do we nurture and release human potential more effectively, and what part can technology play in that.

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    Louise Ballard, Co-founder of Atheni

    Louise Ballard

    Co-founder

    Three decades in corporate communications and change management across sectors, industries and team sizes. Known for her plain English descriptions, Louise leads the Wise Five initiative. Co-author of Expiry Date: Never with Victoria Tomlinson (Pearson, September 2026), on the new rules of work and age. Co-architect of the Atheni methodology across two years of client work.

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    Works where you work · Independent by design

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    ChatGPT
    Gemini
    Copilot
    Grok
    Perplexity
    Mistral
    Manus
    Fathom
    Fireflies
    Granola

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