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For Individuals

AI doesn't stop. Neither do you.

The strategist who keeps you ahead. Quarter on quarter, for as long as the technology keeps moving.

A man in an orange jumper smiling at his laptop with headphones on

The market has already decided

The qualification economy is breaking

PwC's 2025 Global AI Jobs Barometer: workers with AI skills earn a 56% wage premium. Up from 25% the year before. A masters degree earns 10 to 18% over a career.

Capability is replacing it.

Wage premium

  • Workers with AI skills56%
  • The year before25%
  • A masters degree, over a career10 to 18%

Atheni for individuals

Built for people who refuse to fall behind.

One programme. One strategist. Across every model you use. For as long as the technology keeps moving.

Every quarter

  1. Capability assessment on the Atheni Scale

  2. Weekly coaching with your strategist

  3. The Atheni platform across every model you use

  4. Re-assessment and plan for the next level

  5. New kits and capabilities as we build them

For individuals

£29/ month

  • The full Atheni platform
  • Personalised, role-aware coaching
  • Across every major model

90-day capability guarantee. If you do not move up the Atheni Scale in 90 days, we keep working with you, at no extra cost, until you do.

30 days free. No card up front.

Three months in, I was running work I could not have imagined doing myself.
Founding cohort member, strategy lead

Works where you work · Independent by design

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One thing people ask

What if I'm not technical?

Most members are not.

The programme is designed for people who lead, decide, write, advise, and manage, not for people who code. If you can use a browser, you can move up the Scale.

Nobody left behind

AI capability is for everyone.

up to80%discount

We run at up to 80% discount for students, teachers, jobseekers, front-line workers, charities and social-impact organisations.

The programme is the same. The price is not.

30 days free. No card up front.